Daniel “Danyo” Vizcarra was not just another political candidate. His differentiator as a local election candidate was born of his career as a risk professional combined with an approach that was sentimental, grounded, and everyday. His non-traditional platform and communication style meant that he wanted to look and sound different from the other candidates immediately.

Deep conversations led to the development of his holistic brand identity including designs for various physical campaign collateral and a website.

I acted as volunteer campaign manager and graphic designer for the 2024 local election campaign